AI Insights · Timothy · July 2022
Top 5 Film & Television Apps in Norway: Q2 2022 Performance
In Q2 2022, the top 5 film and television apps in Norway showed varied trends in downloads, revenue, and active users. Key insights include growth patterns and user engagement metrics for each app.
The second quarter of 2022 saw interesting trends in Norway's top film and television apps on a unified platform. Here’s a detailed look at the performance of discovery+, Disney+, Viaplay: Movies & TV Shows, HBO Max: Stream TV & Movies, and Amazon Prime Video.
discovery+ from Discovery Digital had a varied quarter. Weekly revenue peaked at around $200K at the end of March and saw fluctuations throughout the quarter, ending at approximately $181K by the last week of June. Weekly downloads started strong with 3.3K in late March but gradually decreased, stabilizing around 2K by the end of June. Active users also saw a decline, from 23.7K at the start of the quarter to around 16.1K by the end.
Disney+ showed strong performance, with weekly revenue peaking at about $190K in mid-May and ending the quarter at approximately $129K. Downloads were highest in mid-April with 13.5K and remained relatively steady, closing at 9.7K by the end of June. Active users exhibited a steady increase, rising from 391.7K at the end of March to about 410.5K by late June.
Viaplay: Movies & TV Shows maintained consistent weekly revenue, peaking at around $114K in mid-April and ending the quarter at roughly $94K. Downloads were relatively stable, with a high of 7.7K in early April, and remained around 4.3K towards the end of June. Active users fluctuated, starting at 72.5K in late March and ending at approximately 65K by the end of June.
HBO Max: Stream TV & Movies experienced a steady revenue flow, peaking at around $83K in late March and closing the quarter at approximately $66K. Weekly downloads saw a high of 14.7K in early April but gradually decreased to about 8.3K by the end of June. Active users showed a slight decline, starting at 101K in late March and ending at around 84.7K by the end of June.
Amazon Prime Video showed a steady increase in revenue, starting at around $36K in late March and peaking at approximately $42K towards the end of June. Weekly downloads were modest, beginning at 1.7K and increasing to about 4.5K by late June. Active users saw a gradual increase from 56.7K in late March to roughly 65K by the end of June.
These insights showcase the dynamic nature of the film and television app market in Norway. For more detailed data and analysis, visit Sensor Tower.
